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The Authenticity Gap: How to Scale with AI Without Sounding Like Everyone Else

Most SMBs are stuck in a weird place right now. You’re creating more content than ever. You’ve got AI tools, automation, maybe…

March 23, 2026 · 6 min Listen ›

Written and hosted by

Mike Montague

Mike Montague is a leading voice in Human-First AI Marketing. His company, Avenue9, is an AI-powered marketing agency helping small businesses scale without burning bridges or blowing out their budgets. Mike has worked with giant brands like LinkedIn, Uber, Zoom, Bud Light, and the Kansas City Chiefs. He’s authored two books: LinkedIn The Sandler Way and Playful Humans, and his podcasts have over 3.7 million downloads. Now, he uses his decades of past marketing experience and the AI tools of the future to help small businesses amplify their marketing impact.

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