
AI Marketing Optimization with Badri Veera and John Karl from Crigloo
Mike Montague sits down with Badri Veera and John Karl from KG Glue to explore how CROs and marketing leaders can stop managing disjointed channels and start orchestrating unified campaigns with the help of contextual AI.
They get into how real-time budget optimization, persona-based targeting, and cross-channel orchestration are transforming the way marketing teams work, without replacing human creativity. You’ll learn why AI should be your assistant, not your boss, and how to unlock new levels of performance without adding headcount.