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CRM Data

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Fueling Your GTM Strategy with AI Insights with Francis Brero

In this episode, Mike Montague talks with Francis Brero of HG Insights about how AI is changing go-to-market strategy, sales preparation, buyer…

September 21, 2026 · 10 min Listen ›

Podcast

Marketing Attribution & AI Analytics with Keith Perhac

Keith Perhac, founder of SegMetrics, joins the Human-First AI Marketing Podcast to explain how AI, bot traffic, zero-click search, and changing buyer…

September 7, 2026 · 9 min Listen ›

Written and hosted by

Mike Montague

Mike Montague is the founder of Avenue9, a Human-First AI Marketing® consultancy that helps expert-led B2B firms build trust with humans and AI through the conversations that matter. He has spent 25+ years at the intersection of sales, marketing, and technology, including 14 years teaching professional sales interviewing at Sandler. Mike has interviewed, marketed, consulted, or trained for brands like LinkedIn, Uber, Zoom, HubSpot, and the Kansas City Chiefs. He's the author of Playful Humans, co-author of LinkedIn the Sandler Way, and his podcasts have earned more than 5 million views and downloads.

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